Reviews are crucial for any small business. They can show social proof that your product is good quality and worth the money. They also give potential customers more information before making a decision to purchase.
Etsy has actually stated in their How Etsy Search Works article that “Great reviews, completed About section, and completed shop policies can all help your placement in search.”
It may seem a little daunting to ask for reviews, but it’s actually quite simple to do. Here is how you can ask for an Etsy review in a professional way so you can continue to grow your business!
How To Ask For An Etsy Review

Add A Thank You Card To Customer’s Orders
If you’re not sure about reaching out directly to the customer, an easy and less intimidating way to ask for a review is to include a thank you card that reminds the customer to leave a review.
You can get creative and make your own handwritten thank you cards on nice card stock. Or you can order professionally printed cards from places like Vista Print or Canva.
Set Up A Quick Reply Message
The easiest way to contact a customer for an Etsy review is to set up a quick reply message. This way, you won’t have to type out a message to every single buyer which will save you a lot of time.

There is a post-purchase review message that is already populated on Etsy that is totally fine to use.
You can also edit the response so it sounds more like you and your business.
You can access quick replies in the messages section. To edit the response, click the “View all | Edit” button.
Hover over a quick reply and select the pencil icon to add your own message.

It’s best to keep the message short and sweet. Here’s an example:
“Hi [Customer’s Name],
I wanted to reach out to thank you once again for your recent purchase of [item]. Your support means a lot to me and helps my small business grow.
If you have a moment, I would truly appreciate it if you could leave a quick review. Your feedback not only helps me improve my shop but it also assists other customers in making informed decisions!
To leave a review, simply go to your Etsy account, find your recent purchase, and click “Leave a Review.” It only takes a few minutes and would mean the world to me.
Thank you so much for your time and support. If you have any questions or need further assistance, please don’t hesitate to reach out.
Have a great day,
[your name]”
Once you save the quick reply, you’ll be able to access it through the messages tab or you can select an order and click the message icon. The responses you have saved will be available as a selection.
How long should I wait to ask for a review?
You should always wait until after the customer has received the product before asking for a review. This way, the customer will have time to try out the product.
How long you should wait after the item has been delivered will depend on what kind of product it is.
Is it something the customer can use right way? Or will it take some time to assemble or make?
You’ll want to take these questions into consideration in order to determine the best time to reach out.
BUT don’t wait too long to ask for a review; the customer has 100 days to leave one.
Troubleshooting Reviews
If you or your customer is having trouble leaving a review, this help article will walk you through how to leave a review, edit a review, and report innappropriate reviews.
